On Wednesday, Uber delivered puppies on-demand. For $30, office workers in
10 cities across the US could use the company’s app to order 15 minutes of
cuddle time with the adoptable dogs.
The company, which is usually geared toward taxi and limousine service world
domination, brought the pups to offices in partnership with the Animal Planet
television channel.
The deliveries were part of a promotion for the station’s upcoming Puppy Bowl
XI special. The show airs annually as an alternative to the NFL’s Super Bowl,
which kicks off in Glendale, Arizona, this Sunday. Puppy Bowl cameras follow the
tiny canines as they play in a field-themed pen packed with football toys.
Puppies were delivered between 11am and 3pm in Phoenix, Baltimore, Cleveland,
Dallas, Washington, Denver, Indianapolis, Los Angeles and Seattle.
The dogs delivered were from local animal shelters. Notably, some were
dressed for the occasion in tutus and jerseys. In the past, Uber has delivered
kittens, Halloween costumers, food and flu shots.